Unlocking Incremental Reach to Drive Stronger Performance for FICO
Activating net-new, high-intent audiences through precision email to enhance cross-channel efficiency.
Croud already delivers strong performance across paid search and paid social. TigerStrike Digital extends this by activating net-new, high-intent audiences through targeted, opt-in email. This email layer introduces qualified consumers beyond existing data, helping improve efficiency and expand reach across managed channels.
Audience Sample 1
Affluent, High-Value Consumers
A highly qualified audience of financially established consumers with strong indicators of creditworthiness, premium spending behavior, and global lifestyle engagement.
Build custom audiences for Meta and display targeting
Layer into existing paid social campaigns to improve efficiency and scale
Support lookalike modeling from a higher-quality seed audience
Audience Sample 2
Emerging Consumers Focused on Financial Growth
A large-scale audience of consumers actively managing their financial journey, showing strong signals of budget-conscious behavior, life-stage change, and interest in improving their financial position.
Key Attributes
›Nationwide targeting
›Household Income: $40K – $125K
›Net Worth: $52K – $650K
›Renters + Homeowners
›New families with children ages 0–3
›Financial services interests
Behavioral Indicators
›Bargain seekers
›Coupon users
›Wholesale club shoppers
›Frozen meal buyers
›Fast food consumers
5.6M
Verified Consumers
Use Cases
Reach consumers actively engaging with financial improvement behaviors
Introduce new prospecting audiences outside current paid search and social signals
Support mid-funnel and upper-funnel acquisition strategies
Drive incremental volume at efficient CPAs
Pricing Tiers
100% Opt-In Emails
Custom Audiences Built on 750+ Targeting Attributes
Starter
$750
37,500 records
✓ 100% opt-in verified emails
✓ 750+ targeting attributes
✓ Email delivery
Scale
$3,000
150,000 records
✓ 100% opt-in verified emails
✓ 750+ targeting attributes
✓ Multi-channel
✓ Priority support
RECOMMENDED
Enterprise
Custom
Up to 200M records
✓ 100% opt-in verified emails
✓ 750+ targeting attributes
✓ Multi-channel
✓ Custom segments
✓ Dedicated support
TigerStrike Charges Croud
$20 CPM
Rev Share Model
Croud marks up and bills FICO directly, keeping the margin
Croud Charges FICO
$25–$30 CPM
Activate Beyond Email: Social + Display Expansion
In addition to email activation, these audiences can be delivered as hashed emails or mobile ad IDs (MAIDs), enabling seamless integration into Croud's existing paid media ecosystem.
Delivery Capabilities
›Hashed email delivery for Meta onboarding
›Mobile Ad ID (MAID) delivery for programmatic & display
›Build custom audiences for retargeting and prospecting
›Create lookalike audiences from high-quality data sets
Pricing
$10 CPM
Hashed Emails or MAIDs
Minimums apply. Contact for volume-based pricing.
Built to Work with Your Existing Channels
These audiences are designed to complement and strengthen Croud's current paid search and paid social efforts. By introducing new, high-intent consumers into the funnel, Croud can improve targeting precision, enhance audience quality, and drive incremental performance across campaigns.
Reach Beyond Your CRM. Activate What's Next.
Net-new, high-intent audiences delivered through targeted, opt-in email.